Last updated on January 8, 2026, updated twice a month.
Emerging in the 1990s in Puerto Rico, influenced by Jamaican dancehall, hip-hop, and electronic music, Urbano Latino has grown significantly to become one of the most dominant genres by the 2020s.
The list below ranks 20 recently released Urbano Latino songs in descending order of engagement over the last 30 days.
1 . Shakira - ZooDetails 
  A bilingual pop track written by Shakira, Ed Sheeran, and Blake Slatkin, “Zoo” was created for *Zootopia 2* and sticks close to the dancefloor. The production leans on electronic guitar riffs and Latin percussion, delivering bounce without pretending to reinvent anything. Lyrics run on togetherness, love, and the right to be loud and odd, all summed up in the chorus: “We’re wild and we can’t be tamed, and we’re turning the floor into a zoo.” Mostly in English with a late-stage Spanish section, it plays as much on Shakira’s multilingual toolkit as on her animated alias Gazelle’s return to the screen. Genres : colombian pop, dance pop, latin pop, pop, reggaeton, reggaeton flow, trap boricua, trap latino, urbano latino, argentine trap, musica chihuahuense, puerto rican pop, rap, disco, freestyle, funk, minneapolis sound, new jack swing, quiet storm, rock drums, urban contemporary, latin, urban, african rock, afropop, kwaito, south african jazz, south african pop, south african pop dance, barbadian pop, rap kreyol The music video is directed by Jared Bush |
2 . Bad Bunny - Baile InolvidableDetails
 “Baile Inolvidable” channels Bad Bunny’s affinity for reinvention, this time stepping into the world of salsa. Released as the third single from his sixth solo studio album, the track dances through themes of love and nostalgia while saluting Puerto Rico’s cultural roots. Jacobo Morales lends his voice to a spoken interlude, adding layers to the song’s reflective tone. The music video places Bad Bunny onstage, seamlessly shifting between singing and joining others in salsa steps. Genres : Latin,reggaeton, trap latino, urbano latino, latin The music video is directed by Jacobo Morales
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3 . Daddy Yankee - Bzrp Music Sessions #0/66Details
 “Daddy Yankee – Bzrp Music Sessions #0/66” brings the Puerto Rican heavyweight into Bizarrap’s lab, where reggaetón bumps into sleek electronic textures without anyone flinching. The beat powers a lyrical run through self-portraits, faith, and home turf, with Yankee backtracking through Santurce while flashing rebirth metaphors and spiritual allusions like they’re studio monitors. He sidesteps bling talk in favor of love, independence, and something sturdier than another wristwatch or car lease, all while rhyming like his mic hasn’t cooled since 2004. Bizarrap holds the balance with tight control, framing Yankee’s verses in an energetic build that’s celebratory but never overcooked. Genres : argentine trap, trap latino, urbano latino |
4 . Beéle, Ovy On The Drums - Mi RefeDetails
 Threading light reggaeton through a tropical groove, “Mi Refe” spins a tale of charm and allure as Beéle serenades his muse with melodic devotion. His velvety delivery glides over Ovy On The Drums’ laid-back production, where gentle percussion and airy synths build an atmosphere of island-infused romance. Spanish lyricism sets the stage for a flirtatious exchange, mapping the nuances of admiration with a sultry ease that leans into Latin pop’s breezy, rhythmic cadence. Genres : Pop, Latin,reggaeton colombiano, trap latino, urbano latino, colombian pop, reggaeton The music video is directed by Rafa Arcaute
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5 . Feid, Atl Jacob - LunaDetails
 Feid‘s “Luna”, born from a sleepless night in Madrid, plunges listeners into the anguish of heartbreak. Merging reggaeton with the ethereal mood of a Madrid moonlit sky, the song’s production by ATL Jacob and Hendrix Smoke marries Feid‘s vulnerability with trap-inspired rhythms. Feid‘s protagonist watches the moon, lost in thought, contemplating where it all went wrong, making “Luna” a haunting exploration of lost connection and emotional closure. Genres : Pop, Latin,colombian pop, pop reggaeton, reggaeton, reggaeton colombiano, trap latino, urbano latino, The music video is directed by Sebastián Sánchez Featured on the album Ferxxocalipsis (ep)
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6 . Myke Towers - Si Se Da - RemixDetails
 Myke Towers enlists Farruko, Arcángel, Sech, and Zion for “Si Se Da [Remix]”, a reggaeton banger that explores fleeting romance and seduction. The remix amps up the energy, blending trap and reggaeton beats, while each artist adds their unique vocal style to the narrative of passionate, no-strings-attached encounters. Produced by Montana The Producer, the remix expands on the original’s themes of desire and momentary love, creating a dynamic interplay of voices that maintain the urban allure central to the genre. Genres : Hip Hop, Pop, Latin,reggaeton, trap latino, urbano latino, latin hip hop, panamanian pop The music video is directed by Fernando Lugo
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7 . Bad Bunny - DákitiDetails
 “Dákiti” merges reggaeton and Latin trap, with Bad Bunny and Jhay Cortez delivering a hypnotic, bass-driven production. Released as the lead single from “El Último Tour Del Mundo” on October 30, 2020, it takes its name from a beach in San Juan, Puerto Rico. The track makes history as the first Latin song to top the Billboard Global 200 and Billboard Global Excl. U.S. charts simultaneously, while on the Billboard Hot 100, it peaks at number five. The video, featuring underwater sequences and neon-lit shorelines, visually mirrors the song’s atmospheric sound. Bad Bunny, a Grammy-winning artist, navigates Latin trap, reggaeton, and beyond, collaborating with major figures across the industry.
Genres : reggaeton, urbano latino, latin trap The music video is directed by Stillz
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8 . Karol G - TqgDetails
 “TQG” brings together Karol G and Shakira in a track laced with defiance and lyrical barbs. Released on February 24, 2023, as the fifth single from “Mañana Será Bonito,” the title abbreviates “Te Quedé Grande” (“Too big for you”). The song debuts at number seven on the US Billboard Hot 100, securing Karol G‘s first and Shakira’s sixth top-ten entry. It earns a Guinness World Record as the highest-charting female Spanish-language track on the chart. At the 24th Latin Grammy Awards, “TQG” wins Best Urban Fusion/Performance and garners nominations for Song of the Year and Best Urban Song. Its music video, drawing inspiration from “The Truman Show” (1998), places the singers in striking, surreal scenarios.
Genres : reggaeton, urbano latino, latin pop The music video is directed by Pedro Artola
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9 . Bad Bunny - Moscow MuleDetails
 “Moscow Mule” sees Bad Bunny slipping into reggaeton’s intoxicating embrace, narrating a night fueled by alcohol and lust, where two Moscow Mules blur the lines between impulse and desire. The music video layers on the fantasy, casting him as a merman adrift in surreal waters. The track surges to number 4 on the US Billboard Hot 100, reinforcing the album “Un Verano Sin Ti,” the first Spanish-language record nominated for a Grammy’s Album of the Year.
Genres : reggaeton, urbano latino, latin trap The music video is directed by Stillz
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10 . Xavi - La DiablaDetails
 Produced by Ernesto Fernández, “La Diabla” blends Mexican regional and urban sounds, climbing from Billboard’s Hot 100 debut to Mexico Songs’ top spot for 13 weeks. Its seductive lyrics, promising luxury brands like Dior and Fendi, epitomize passionate yet enigmatic allure. Genres : Latin,sad sierreno, urbano latino The music video is directed by Hector Toro
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11 . Karol G - ProvenzaDetails
 “Provenza” merges afro-beat rhythms with reggaeton, carried by Karol G‘s unmistakable cadence. Written with Keityn and Ovy on the Drums, the track glides over a D♭ major key at 111 beats per minute. Released as the lead single from *Mañana Será Bonito*, it debuts at number 36 on the US Billboard Hot 100, later peaking at 25—the highest placement for a Spanish-language song by a female soloist at the time. The video, shot on Lanzarote, mirrors the track’s sun-drenched allure. Nominated for Record and Song of the Year at the Latin Grammys, it earns a multi-platinum certification from the RIAA. The IFPI lists it as the twentieth best-selling global single of 2022 with 920 million subscription stream equivalents.
Genres : reggaeton, urbano latino, latin pop The music video is directed by Pedro Artola
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12 . Karol G - +57 (w/ DFZM,Ovy On The Drums, J Balvin, Maluma, Ryan Castro, Blessd)Details
 “+57” brings together an all-Colombian lineup to pay tribute to the country’s music scene, weaving a reggaeton rhythm with themes of freedom and desire. Produced by Ovy On The Drums and co-written by the featured artists alongside Keityn, the track unfolds in a collaborative studio setting, as seen in the music video. Controversy arises when a lyric referencing “fourteen” sparks backlash, prompting a change to “eighteen” and an apology from Karol G. The song makes its mark on the Billboard Hot 100 and earns a Latin Grammy winner another chart-topping moment. Genres : Pop, Latin,reggaeton, reggaeton colombiano, urbano latino, colombian pop, pop reggaeton, trap latino, latin pop, trap colombiano The music video is directed by Ryze
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13 . Bad Bunny - Ojitos Lindos (w/ )Details
 In “Ojitos Lindos”, Bad Bunny collaborates with Colombian group Bomba Estéreo to craft a love song that blends reggaeton with cumbia and psychedelic influences. The song’s dreamy narrative focuses on longing and intimacy, celebrating the beauty of a partner’s eyes. Produced by Tainy, La Paciencia, and Mvsis, this track beautifully merges Latin urban music with the tropical-electronic fusion that Bomba Estéreo is known for. Its inclusion in FIFA 23 introduced the song to an even broader international audience. Genres : Latin, Rock,reggaeton, trap latino, urbano latino, cumbia, latin alternative, latin rock, pop electronico, tropical alternativo The music video is directed by Stillz Featured on the album Un Verano Sin Ti
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14 . Maluma - SobrioDetails
 Maluma‘s “Sobrio” taps into the aftermath of a night of intoxication, as the protagonist confesses unresolved emotions to an ex-lover. Over a backdrop of reggaeton rhythms and pop sensibilities, Maluma‘s vocals oscillate between vulnerability and remorse, creating a melancholic yet seductive atmosphere. Directed by Jessy Terrero, the music video further emphasizes the protagonist’s vulnerability as he battles with expressing his feelings while sober. Genres : Pop, Latin,latin pop, reggaeton, reggaeton colombiano, trap latino, urbano latino The music video is directed by Jessy Terrero Featured on the album The Love & Sex Tape
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15 . KAROL G - PapasitoDetails
 “Papasito” arrives in June 2025 with a bilingual twist, slipping English lines over a merengue pulse that moves faster than most summer romances. The video leans into old-school Latin aesthetics, pairing satin shirts and ardent stares with a storyline that toys with romance and cultural signals like it’s all part of the show. Karol G—Carolina Giraldo Navarro offstage—has made a habit of genre-hopping since “Tusa” and “TQG,” and this time, she trades reggaeton gloss for tropical fever with a wink. Genres : reggaeton, latin, urbano latino The music video is directed by Pedro Artola
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16 . Rauw Alejandro, Romeo Santos - Khé?Details
 “Khé?” brings Puerto Rican artist Rauw Alejandro and American singer Romeo Santos together in a track that merges pop and R&B with touches of reggaeton and bachata. Released on December 5, 2024, as the fifth single from Alejandro’s album “Cosa Nuestra,” the song’s title plays on the Spanish “¿Qué?” meaning “What?” in English. The black-and-white lyric video, out since November 15, 2024, alternates between Alejandro performing with colleagues and Santos engaged in a duet with a woman. The track reaches number 60 on the US Billboard Hot 100, earning Platinum certification in Mexico and Gold in Spain. Rauw Alejandro, born Raúl Alejandro Ocasio Ruiz in 1993, works in Latin pop and reggaeton, while Romeo Santos, originally Anthony Santos, gained prominence with bachata and as Aventura’s frontman. Genres : Latin, Hip Hop, Pop,puerto rican pop, reggaeton, trap latino, urbano latino, bachata, latin hip hop, latin pop The music video is directed by Martin Seipel & El Zorro
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17 . Bad Bunny - Me Porto Bonito (w/ )Details
 “Me Porto Bonito” brings Bad Bunny and Chencho Corleone together in a reggaeton track that thrives on flirtation and swagger. Released in 2022 as part of “Un Verano Sin Ti,” the song lingers on admiration wrapped in infectious beats. Bad Bunny records it fresh from the Met Gala, still adorned in his gala attire. The video follows him scrubbing a pickup truck before heading to a pool party. The song peaks at number 6 on the Billboard Hot 100. Grammy wins round out his accolades. Genres : reggaeton, urbano latino, latin trap The music video is directed by Fernando Lugo
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18 . Shakira - SolteraDetails
 Shakira‘s “Soltera” sashays onto the scene with pop-reggaetón flair and a celebratory swagger, fully aligned with her recent thematic pivot. The track beams like a neon sign in a Miami nightclub, unapologetically prioritizing self-liberation and the joys of singlehood over tired breakup narratives. The production leans into rhythmic Latin beats, ensuring it pulsates across club floors from Spain to Peru. The accompanying video, set in the raucous LIV Miami, pairs Shakira with a glitzy ensemble including Anitta and Danna Paola, cementing the song’s festival-like vibe. The final moments, where a chorus chants “Se pasa rico soltera,” give it an anthemic, communal twist, uniting women in a cheeky mantra of empowerment. Charting decently across platforms like Spotify and YouTube, its success shows a broad yet measured resonance among listeners worldwide. Despite its catchy appeal, one might notice a somewhat predictable approach, relying on reggaetón tropes that Shakira has mastered but rarely bends or reinvents here. Still, the track rides high on its energy rather than innovation, serving as a solid, if safe, addition to her expansive catalog. Genres : R&B, Hip Hop, Jazz,disco, freestyle, funk, minneapolis sound, new jack swing, quiet storm, rock drums, urban contemporary, , urbano latino The music video is directed by Jaume de la Iguana
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19 . Ozuna - Una LocuraDetails
 “Una Locura” assembles Ozuna, J Balvin, and Chencho Corleone in a track that doesn’t reinvent the genre but certainly polishes its contours. Rooted in reggaeton, it edges into Latin urban textures, threading rhythmic swagger with melodic fragments suggesting romantic disarray. Ozuna lends his polished delivery, Balvin offers his studied cool, and Chencho slides in with a hook lifted straight from Plan B’s handbook. Genres : reggaeton, urbano latino, latin pop The music video is directed by Daniel Duran
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20 . Mesita, Nicki Nicoleemiliatiago Pzk - Una Foto [Remix]Details
 Mesita recruits Nicki Nicole, Emilia, and Tiago PZK for this extended remix. With Rxdri Molina’s production, themes of intimacy and luxury intertwine as Nicki opens with sultry lyrics, and Emilia reflects on past collaborations, creating a multi-faceted urban narrative. Genres : Hip Hop, Latin, R&B,rap uruguayo, argentine hip hop, r&b argentino, trap argentino, trap latino, urbano latino, pop argentino The music video is directed by Federico Cabred
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Modest disclaimer: These rankings combine data from our platform with external streaming metrics to highlight what’s resonating right now.
We don’t claim to be exhaustive, so it’s possible you won’t find a title you expected to see on this list. Sorry about that — these things happen.
Our aim with these rankings is not to provide a definitive measure but to offer a snapshot of trends that resonate with audiences today.
Shakira’s “Zoo” leads URBANO LATINO for a third week, ahead of Bad Bunny’s “Baile Inolvidable” and Daddy Yankee’s “Bzrp Music Sessions #0/66.” Feid’s “Luna” and Beéle’s “Mi Refe” with Ovy On The Drums round out the Top 5. Mesita’s “Una Foto [Remix]” featuring Nicki Nicole, Emilia, and Tiago PZK debuts at No. 20, adding collaborative freshness to a stable lineup.