Hip-Hop & Soul N°448 – 2010s Music Videos
Fuse ODG’s "Thinking About U" blends Afrobeat warmth with pop polish, while Chris Brown's "I Can Transform Ya" and Lil Wayne’s "6 Foot 7 Foot" packed swagger-fueled lyrics atop futuristic and frenetic beats. J. Cole’s tender "Foldin Clothes" stood out for its everyday sincerity, while Kid Cudi’s "Pursuit of Happiness" resonated with layered introspection. 21 Savage and J. Cole’s "A Lot" offered raw storytelling, contrasting the brash luxury of Cardi B’s "Bartier Cardi," featuring 21’s cool delivery. Kid Ink’s "Main Chick" remix amplified collective energy without diverging much, and Stormzy and Headie One’s "Audacity" exuded grit within UK rap. Tracks like "Patek Water" spotlighted the indulgent flair of Future, Offset, and Young Thug, while Skepta and N-Dubz’s "So Alive" explored UK genre fusion, embracing experimental boldness. Sidemen’s fun holiday anthem "The Gift" added humor and festive energy to this standout lineup.

